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Consumers say ‘AI’ in brand messaging is a turnoff, WordPress VIP survey finds
Sixty percent of U.S. consumers say brands that use the term “AI” in their messaging turn them off, and 86% do not fully trust AI-generated answers, according to a new survey from WordPress VIP, the enterprise publishing platform owned by Automattic. The findings, based on a survey of 2,000 respondents conducted in April 2025, underscore […]
