Cryptocurrency has become the most-muted topic on X since the platform introduced its ‘snooze’ feature, a development that underscores the growing impact of AI-generated spam and automated engagement on the social media platform. The shift marks a significant change for a network that was once the epicenter of Crypto Twitter.
X Data Reveals Top Muted Topics
On Thursday, Nikita Bier, X’s head of product, disclosed that crypto has overtaken politics, the Iran conflict, sports, and business and finance as the most-muted topic on the platform. The snooze feature, launched on April 22, allows Premium subscribers to hide topics from their For You feed for 24 hours. At the time of its release, Bier described the tool as a way for users to ‘crank up or turn down the slop,’ a clear reference to the low-quality content that has become pervasive on the network.
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The Role of AI and InfoFi
The rise of AI-generated spam and so-called ‘InfoFi’ applications is widely seen as a primary driver behind the muted status of crypto content. These apps reward users for posting and engaging with content, often flooding feeds with repetitive, low-value messages. In January, X updated its API policies to cut off apps that paid users to post, a move aimed at curbing the wave of automated spam.
Community Backlash and Platform Response
Bier’s earlier comments on Crypto Twitter’s visibility problems sparked backlash. He argued that many accounts burn through their daily reach by overposting or flooding replies with low-value messages like repeated ‘gm’ greetings. CryptoQuant founder Ki Young Ju countered that the real issue is a flood of AI-generated spam that X’s algorithm fails to distinguish from legitimate accounts. ‘It is absurd that X would rather ban crypto than improve its bot detection,’ Ju wrote.
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Market Sentiment and Search Trends
The muted status of crypto on X mirrors broader market sentiment. The Crypto Fear & Greed Index currently sits at 29, indicating ‘Fear’ among investors, though it has recovered from last month’s ‘Extreme Fear’ reading of 11. Google Trends data also shows a sharp decline in worldwide search interest for terms like ‘crypto,’ ‘cryptocurrency,’ and ‘Bitcoin’ since early 2026.
Conclusion
The data from X highlights a growing tension between the platform’s crypto community and the quality of content being produced. While X has taken steps to address spam, the widespread muting of crypto content suggests that user trust and engagement may be eroding. For the crypto industry, the trend signals a need for more authentic and substantive online discourse.
FAQs
Q1: What is the ‘snooze’ feature on X?
It is a tool for Premium subscribers that allows them to hide specific topics from their For You feed for 24 hours, designed to reduce exposure to unwanted or low-quality content.
Q2: Why is crypto the most-muted topic?
The primary reason is the flood of AI-generated spam and automated posts from ‘InfoFi’ apps, which reward users for engagement, overwhelming legitimate crypto discussions.
Q3: How has X responded to the spam issue?
X updated its API policies in January 2026 to cut off apps that paid users to post, aiming to reduce the volume of low-quality, automated content.
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